Don't forget your privacy policy

If you're collecting information from or about visitors to your site, then you’ll need a good privacy to explain why and how you intend to use that information.

Provide an explanation about the information gathered:

• What information is needed
• Why you need that information
• What you will do with the information
• Who has access to it under what circumstance, and
• Any control they may have over the process i.e. updating or contact person regarding deleting information.

Make it short enough to easily read through, about a half of a page, and be understood by your average visitor.

Be specific enough that you are able to defend yourself in court if a dispute arises, yet be general enough that you don’t create a liability if you miss something.

Use a friendly tone, not sounding too legal or like your intending to use it for monetary gain or sales opportunities later.

Your visitors will often look for and read your policy before giving out personal information when online - I do.

It’s always a good idea to have your attorney look it over.